News > How will brands get affected by Twitter's en-masse account bans?

How will brands get affected by Twitter's en-masse account bans?

Brands have a set of guidelines that they need to use while communicating with their audience. These guidelines include, how to communicate on social media. More often than not, every tweet and piece of communication is approved by a legal team so as to not land the brand in trouble.

Brands will, anyway, stay away from making controversial or political remarks. If Twitter gets banned, then the brands will go to where the consumers are.