News > Iconic Maharaja logo bids farewell as Air India introduces a new emblem ‘The Vista’

Iconic Maharaja logo bids farewell as Air India introduces a new emblem ‘The Vista’

The Tata Group’s airline has now ditched its red arched window accents for a sleeker livery that will see its tail fin painted in hues of gold, red and purple, along with a red and gold underbelly emblazoned with its name in bold. Travellers will begin seeing the new logo as part of their journey experience starting this December. Designed by FutureBrand, the new look will lift Air India’s ranks in world aviation, Chief Executive Officer Campbell Wilson said at the event.