News > Netflix cheaper plan with ads not helping in revenue growth, struggling to bring new subscribers

Netflix cheaper plan with ads not helping in revenue growth, struggling to bring new subscribers

Gone are the days when having a Netflix subscription was a luxury and the OTT platform truly enjoyed a high subscriber base compared to most other digital platforms. With the emergence of a line-up of new OTT platforms like Amazon Prime Videos and Disney Plus Hotstar, Netflix is struggling to hold and magnate more subscribers. This comes after the newly added ad-supported plan struggles to attract more subscribers and customers in the saturating US market.