News > NewJeans loses advertising deal after terminating contract with ADOR

NewJeans loses advertising deal after terminating contract with ADOR

Moneycontrol | 16/12/2024 09:32 AM | Click to read full article

This move comes after months of tension between HYBE and Min Hee Jin, the former CEO of ADOR, culminating in the group’s decision to sever ties due to breaches of their contract and unresolved issues. NewJeans is reportedly losing a significant portion of its advertising contracts. Reportedly, Shinhan Financial Group’s platform, SOL, decided not to renew its advertising contract with the group when it expires later this month.

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