News > Why Saudi Arabia is making a high-risk $1 trillion bet on tourism

Why Saudi Arabia is making a high-risk $1 trillion bet on tourism

Mei Wang marvelled at the sandstone vistas, lush palm trees, ancient tombs and five-star resorts. These images beckoned to the 30-year-old as she watched Divas Hit the Road, a Chinese travel show. So she set out with her mother, flying from Guangzhou to the ancient oasis town of AlUla in Saudi Arabia. It will become one of the world’s great tourist attractions, a destination for “luxe seekers, wanderlust nomads, intrepid voyagers and silver foxes.”