News > B2B e-commerce startup Udaan gives Reliance's JioMart a run for its money
B2B e-commerce startup Udaan gives Reliance's JioMart a run for its money
Business Standard | 09/12/2021 10:08 PM | Click to read full article
Udaan, the business-to-business (B2B) e-commerce startup is giving tough competition to Reliance’s online grocery platform JioMart to capture the market.
Nearly 45 per cent of the total 301 retailers interviewed by Kotak Institutional Equities mentioned that they selected Udaan as a distribution partner versus around 33 per cent for JioMart.