News > India’s new spice merchants
The Hindu | 01/05/2021 08:15 PM | Click to read full article
When industrialist Anand Mahindra recently tweeted that “Araku could be the new Shangri-La”, he was not just giving a thumbs up to a sustainable agriculture project in Andhra Pradesh known for its coffee.
Women from Doravalasa village winnowing dried pepper, and fresh green peppers Part of the Naandi Foundation, a public charitable trust, the Araku project has helped 1,00,000 adivasi farmers who grow coffee in the region.