News > PlayStation games to soon get in-game ads: Report
PlayStation games to soon get in-game ads: Report
Gadgets Now | 21/04/2022 05:40 PM | Click to read full article
Sony is reportedly planning to introduce in-game ads in free-to-play PlayStation games. The new monetization approach is to help developers generate more revenue and encourage them to keep building free-to-play titles.
Business Insider has reported that sources have told them that Sony has already started testing with ad tech partners to help game developers implement in-game ads through a software developer program.
