News > Shaking up the EV market
09/01/2023 12:34 PM | Click to read full article
The entry of more Chinese electric vehicle (EV) producers into the Thai market is not only improving sentiment among buyers as they can choose from a wider variety of models, but it is also testing their brand loyalty. Thais have long been enamoured with cars produced by Japanese and European companies, eager to buy their products and services. Chinese automakers such as GWM, MG, BYD and DFSK introduced their EVs in Thailand at lower prices than foreign competitors.