News > Trends that will define Digital in 2022 

Trends that will define Digital in 2022 

Exchange4media | 06/01/2022 09:39 AM | Click to read full article

With more and more brands targeting the millennial and Gen Z, digital continues to be deeply implanted in the communications strategy of brands. With hyper-personalization emerging as the order of the day, we are going to see the digital advertising budgets get bigger in the New Year.

With Meta investing in VR this year, this is one more trend that’s picking up & will largely take off in 2022. As we move toward 2022, more trends will emerge and the ongoing trends will see growth.