News > YouTube launches new TV-focused tools for creators

YouTube launches new TV-focused tools for creators

The new tools include ways to optimise content for display on large screens and offer the content in formats more akin to the TV norm of episodes and seasons. As it competes with streaming rivals such as Netflix on the biggest screen in most homes, the Alphabet-owned video-sharing platform popular on computers, tablets and smartphones has been gaining audiences on televisions as "smart" TVs linked to the internet have become common.