News > Zomato pulls the plug on grocery delivery, banks on Grofers to crack express delivery
Zomato pulls the plug on grocery delivery, banks on Grofers to crack express delivery
12/09/2021 04:23 PM | Click to read full article
Food tech platform Zomato has pulled the plug on its nascent grocery delivery service due to gaps in order fulfilment, poor customer experience and increasing competition from rivals that are promising express delivery in 15 minutes.
"Grofers has found high-quality product-market fit in 10-minute grocery and we believe our investment in the company will generate better outcomes for our shareholders than our in-house grocery effort."
